Outside the Big 4

November 28, 2015

When you think of sports media, what pops into your head? Is it the several ESPN channels? The seemingly constant coverage of the NFL? Or even the countless basketball and hockey games that play on TV every day during the regular season? It’s obvious that marketing strategists have found a way to make sports media almost too present in our lives in order to maximize their profits. But I suppose the…

Read More >>